Saturday, March 18, 2006
This is me then

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My biog. Here goes then, ahem.

The elevator pitch : A senior brand planner, raised-and-trained in Britain, currently living and working in Toronto, Canada.

Graduating the University of Edinburgh with a Masters in English Literature, I took up a graduate traineeship at Ammirati Puris Lintas. From APL I moved on to global account management at D'Arcy before becoming an integrated Communications Director at Leo Burnett, specializing in government campaigns, several of which won top drawer international creative awards.

Planning

During a transition to the Leo's planning dept., I was offered the role of Strategic Planner at ZIG, Toronto. Too good a life opportunity to miss, I've spend three packed years planning a variety of packaged goods, financial and pro bono clients. After pitching the brief that won Canada's largest beer account I spend two of those years as strategic leader on the Molson Canadian business.

Then I jumped ship to TAXI to work as creative planner across a whole host lovely brands like the Movie Network, Discount Car Rental, Rickard's Ale and Canadian Tire.

PS. The links in this post won't work unless you have access to my resume blog. Mail me for details, if interested : itstartshere@gmail.com