1. Hire advertising people, you get advertising
2.The key to creative genius; work harder
3. You can't divorce the medium from the message
4. Do good work, the money will follow
5. Hold everyone/client to the same standard
6. You can tell from the work if people enjoyed making it
7.Brands that influence culture sell more

Full article here
Dan Wieden's philosophy in his own words here

Tags : Careers